August 7, 2015
"That was the case or Margaret Roth and her two co-founders of Yet Analytics Inc., who brought their data analytics startup to ETC because of its diversity.
"It's been so much more rewarding and a better experience to have someone like Deb making these connections, pushing us out into places in a way that's about what we've done and what we've accomplished versus the fact that this is a woman-founded company," said Roth, who is the company's chief marketing officer. "It's a different mentality."
With Tillett in her corner, Roth has never felt Yet Analytics got a meeting with an investor or a business prospect because someone was being charitable to a women-led business."