NAB Invests in Big Data Startup, Yet Analytics

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NAB Invests in Big Data Startup, Yet Analytics

-- Baltimore-based company provides cutting-edge platforms for multi-source data collection and analysis --

WASHINGTON, D.C. -- The National Association of Broadcasters (NAB) announced today that its technology division, NAB Labs, has invested in Yet Analytics, a Baltimore-based startup that leverages open source technologies using methods originally developed within the U.S. Department of Defense. Yet Analytics provides cutting-edge platforms for the multi-source collection and analysis of human and machine performance data within Fortune 500 companies and other large organizations.

The Department of Defense developed the technology as a way of collecting interoperable data across multiple data sources for use in performance assessment and analysis. The essence of the technology is to simplify and leverage big data analytics, which has many applications in today’s data-driven world. Yet Analytics has applied this technology to improve workforce efficiency and in 2015, the company received the Nielsen Data Visionary Award at TechCrunch Disrupt SF (San Francisco).

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